BE READY FOR GOLD
retail. einfach. effektiv.
About us
Retail is not rocket science and Gustav Gold is not a pompous tie clip wearing businessman behind an oak desk in the 10th floor. Gustav Gold develops new experiences together with you, to bring your products and values out to the customers
We exchange ideas on eye-level and bring new unique and refreshing concepts to your brand. We know that there’s a special relationship between customers and products, so it is our objective to give this relationship the room it needs to breathe to unfold its potential.
Retail is so much more than a room with 4 walls and a ceiling in a prime location. Retail is our personal passion and our goal is to transform customers into fans. Are you ready for the grand opening of your first flagship store? When will we celebrate the success of your roadshow? Your courage is our motivation. Experience is key! Offline is gold!
By using the constant change - whether digital age or current challenges on the market - as an opportunity, we turn your brand into a high performer.
WHAT WE DO
Gustav Gold understands the essence of your needs. We can help develop the vision for your company and its strategic goals. The positioning of your retail brand is the starting ramp, the concept for modern marketing the fuel and the detailed POS-implementation (point of sale) your personal rocket launch.
You are Gold! It is our mission to strengthen your potential permanently.
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Because we worked in all relevant areas, it enables us to shape retail longterm and in a sustainable way. Gustav Gold is at your side, whether it is expansion or the roll out of your new brand. Together we then ensure your vision is executed on the operative level too.
01
EXPANSION
02
RETAIL DESIGN
01
EXPANSION
02
RETAIL DESIGN
Strategic consulting
- Develop new retail concepts
- Adjustment & scaling of existing retail concepts
- Concept designs of stores
- Create a unique user experience
- Personal support at all touch points/ in all areas
Operativ implementation
- Detailed implementation of POS
- POS-events
- Establishment of flagship stores
- Professional store construction
- Shop in shop solutions
03
POP-UP & ROADSHOW
Strategic consulting
- Develop innovative and efficient sales concepts
- Support entering new market segment
- Target group oriented location selection
- Exceptional and unique locations
Operativ implementation
- Create an access-point to your brand
- Shape surprising sales areas
- Personal support on location
- Fleet and equipment planning
04
SOCIAL MEDIA
Strategic consulting
- Plan a communication strategy
- Target/actual analysis
- Social media competition analysis
- Target group assessment of different networks
- Develop an effective content strategy
Operativ implementation
- Selection of fitting social media networks
- Exploit new target groups
- Raise brand recognition
- Simplify customer communication
- Increase website traffic
- Controlling
- Evaluation of marketing activities
03
POP-UP & ROADSHOW
05
ARCHITECTURE, FURNITURE & CONSTRUCTION
Operativ implementation
- Cooperation with long term partner company
- Plan, selection and implementation from one source
- Cost and time efficient realisation of your projects.
We work with professional partners who draw on many years of experience and finalise your project according to your desired imaginings and the jointly developed concept. Let's do this!
04
SOCIAL MEDIA
05
ARCHITECTURE, FURNITURE & CONSTRUCTION
We live the special bond between customers, products and business. With creative know-how and a focused view we create Gold.
TEAM
The people around the brand Gustav Gold grew over the years and through deep belief to a great team. Our drive is not constructed by illusion but by honest emotions and true compassion. We live the special bond between customers, products and business. With creative know-how and a focused view we create Gold.
Dennis
MANAGING DIRECTOR
Justus
PROJECT MANAGEMENT
Ava
DESIGN & SOCIAL MEDIA
Kaspar
SENIOR CONSULTANT
Nina
SALES